Zeldis Research Associates
Zeldis Research can help you do smarter, more impactful research. In turn, this allows your stakeholders to market products and services more successfully to their targets. Our deep and broad industry knowledge in the markets we serve, customized solutions blending Qualitative and Quantitative methods, highly responsive boutique size, and actionable results have helped clients effectively improve the development and communication of their products and services.
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Episodes
Friday Mar 22, 2024
Friday Mar 22, 2024
In the newest Zeldis Buzz podcast, Amy Rey sits down with Zeldis Health Insurance Practice Lead, Leanne Benvignati to talk about the recent trends we’ve seen in Health Insurance Market Research. Amy and Leanne talk about trends including an increased emphasis on government programs, a more holistic approach, and health insurance research in a post-pandemic world.
Saturday Jan 20, 2024
Saturday Jan 20, 2024
The dollars spent on market research are valuable – we all want to do everything possible to use those dollars to effectively make decisions that drive the business forward. Listen/watch Zeldis’ inaugural Zeldis Buzz Podcast to learn about some techniques we have used with clients, both before and after the research execution, to elevate the effort, optimize stakeholder engagement and buy-in, and make sure the research is activated after completion.
Monday Apr 06, 2020
Monday Apr 06, 2020
Join Amy Rey, Zeldis Executive Vice President, for new insights into Millennial professionals, including their attitudes, use of technology, social media and other measures.
Tuesday Mar 31, 2020
Tuesday Mar 31, 2020
Tuesday Mar 31, 2020
A number of new technologies that have been used successfully in qualitative research are now being employed to help bring quantitative date to life.
Tuesday Mar 31, 2020
Friday Mar 27, 2020
Friday Mar 27, 2020
With a focus on consumer research, Fred focuses on three considerations; 1) Methodology 2) Knowledge & Topic Selection 3) Implications of Not Conducting Research.